CDG Official

Comme des Garçons, translated from French as “Like Boys,” is a renowned Japanese fashion label founded by designer Rei Kawakubo in Tokyo in 1969. The brand has since grown into a global icon of avant-garde fashion, known for its innovative designs, unconventional silhouettes, and boundary-pushing concepts. Here’s a detailed overview of the brand:

Founder and Creative Director: Rei Kawakubo is the visionary behind Comme des Garçons. Known for her reclusive nature and avant-garde approach to fashion, Kawakubo has consistently challenged the conventions of the industry, blurring the lines between fashion and art.

Philosophy: Comme des Garçons is characterized by its commitment to challenging the status quo and subverting traditional notions of beauty and fashion. The brand’s philosophy revolves around the idea of anti-fashion, embracing asymmetry, deconstruction, and experimentation as central tenets of its design ethos.

Innovative Designs: Comme des Garçons is celebrated for its groundbreaking designs that often defy categorization. From exaggerated proportions and unconventional tailoring to unexpected fabric combinations and deconstructed garments, each collection pushes the boundaries of what is considered fashionable.